Bromic Plumbing & Gas
Led UX/UI and strategy for Bromic's B2B site revamp, enhancing user engagement and efficiency. Result: stronger brand presence and customer loyalty.
Role: Design Lead
Platforms: Website (Mobile & Desktop) (WPengine)
Employer: Emote Digital
Team: Adil Riaz, Sasha Trifonova, Reethu Sasira.
Areas: Research, Strategy, Design
In the Bromic Plumbing & Gas project, I led a comprehensive overhaul of their B2B website to elevate customer engagement and reinforce the brand's leadership in gas and water system solutions. My contributions spanned UX/UI design, art direction, and strategic planning, ensuring a user-friendly experience tailored to various target audiences. This initiative not only improved the brand's digital presence but also streamlined the customer journey, enhancing brand loyalty and sales through innovative features like specialized product filters and a dedicated Tradie Hub.
